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COLORADO STATE UNIVERSITY-GLOBAL CAMPUS - 100% Online Accredited Degrees
 

Degree Specialization inFUNDRAISING

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Raise the money needed to fund your enterprise or support your cause.

Whether you’re involved in political, environmental, educational, or other nonprofit work, fundraising skills are essential to keeping your organization afloat and bringing it success.

CSU-Global’s Fundraising specialization will teach you the best practices to meet and exceed your organization’s financial goals. Learn to oversee campaign fundraising events, solicit donations, develop public relations skills, create comprehensive communications plans, and much more. This program consists of five lower-division, online Fundraising courses, for a total of 15 credit hours:

  • COM312: Public Relations Techniques

    This course introduces the basic principles associated with writing in a variety of styles and to multiple publics. Students learn how to construct specialized written documents such as backgrounders, biographies, pitch letters, and news releases. Students will also learn the features of effective design and what design options exist. Students will engage in a service project.

  • COM321: Campaign and Event Planning

    This course introduces the systematic process of researching, planning, conducting, and evaluating the major elements of both campaigns and events. The course focuses on establishing campaign and event goals, objectives, strategies, and tactics. Students will also analyze public relations campaigns locally, nationally, and internationally.

  • PMG370: Fundraising and Grant Writing

    This course provides a broad overview of theoretical and practical application of nonprofit management. Students will learn about the role and responsibilities of a nonprofit organization fundraising marketing and communication plan. An overview of fundraising will include; the importance of an analysis of the essential elements of fundraising: major gift solicitation, the annual campaign, planned giving, understanding alternative fundraising solutions, social enterprises, the use of new technologies for fundraising; individual donor tracking, institutional donors, charitable trusts and foundations and corporate philanthropy. Additionally, students will develop essential research skills, fundraising resources, professional associations and conferences, and examining and measuring the social impact and ethical aspects of fundraising.

  • MKG380: Social Media Marketing

  • SOC460: Community Development

    This course examines the various facets of community resource development and management. Emphasis is on planning and management strategies to guide organizations in community development projects, programs, and efforts. (This course is also offered through CBE. Credits earned using this option will appear on transcripts with an “EX” suffix.)

You have two options for completing your online accounting program:

#1 - Certificate of Completion or #2 Specialization

#1

A Non-Degree Certificate of Completion

Quickly enhance your resume by gaining knowledge and skills in a specific area that meets your career goals.

If you decide you’re interested in earning your full degree at a later date, the credits you earned in your Certificate of Completion program may count towards your degree!

Call us and learn more about getting started as a non-degree seeking student.

#2

A Specialization in Your Bachelor’s Degree

Add an area of focus to your degree that can help you stand out to future employers.

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