Recently, we reviewed what marketing is, what you can do with a Bachelor’s Degree in Marketing, and why you should consider studying online, and here, we’ll explain why you would want to launch a career in marketing in the first place.

This post will explore the many reasons to work in marketing, and we’ll also explain important topics like whether or not you actually need a degree to get a good job in the industry, as well as why you should think about getting that degree from CSU Global.

After you’ve learned all about the reasons to get into marketing, please fill out our information request form to receive additional details about our 100% online Bachelor’s Degree in Marketing.

If you’re ready to get started, submit your application today.

 

Why Should You Consider Launching a Career in Marketing?

Three of the most compelling reasons to consider launching a career in marketing include:

  1. Demand for marketing professionals is projected to continue growing over the next several years.
  2. Top positions in marketing provide great salaries, making it an excellent field for launching a lifelong career.
  3. Marketing is an excellent career for anyone who wants to play a critical role in helping a business connect with its customers and increase sales.

 

Marketing Professionals Continue to Experience Rising Demand

According to the Bureau of Labor Statistics (BLS), demand for marketing jobs is projected to keep growing steadily over the next decade.

BLS projects that the employment rates for several of the most popular jobs in marketing will rise between 2020 and 2030, making it an excellent time to get into the industry.

Here are the BLS’s growth expectations for several of the field’s top jobs:

Knowing that the demand for marketing professionals will continue to rise over the next decade, you can be confident that you’ll have a good chance to find a great job in the industry after completing your training.

The increase in demand for all jobs across the entire marketing industry also signals that it’s a great time to start developing management and leadership-level skills in marketing, like via CSU Global’s online Marketing Bachelor’s Degree Program.

 

Marketing Professionals Play a Vital Role in Business Development

If you want a career that plays an important role in helping organizations increase their sales, then marketing is the perfect field to specialize in. 

Anyone looking to leverage their creative side would be well suited for a role in this field, where job responsibilities include tasks like:

  • Working directly with major media outlets.
  • Negotiating advertising contracts.
  • Performing and analyzing market research.
  • Designing effective, multi-channel marketing initiatives.

After completing your education in marketing, you’ll be well-versed in important marketing disciplines you will use on a daily basis, including:

  • Market research
  • Promotions
  • Public relations
  • Advertising (traditional and digital)
  • Strategic planning
  • Creative services

This field offers an excellent opportunity to make a positive impact on an organization's bottom line, as marketing professionals play an extremely important role of attracting new customers.

 

Marketing Careers Provide Excellent Earnings Potential

Highly skilled, experienced, and effective marketing professionals are capable of earning excellent salaries.

In fact, according to BLS reports, some of the best jobs for marketing graduates provide considerable compensation packages, like:

Keep in mind that this is just a very short list of the many potential positions you could pursue after completing a degree in marketing.

In reality, there are hundreds of other excellent job titles available to people with an education in marketing.

Regardless of the specific role that you choose to pursue in the industry, the important thing to note is that if income potential matters to you, then marketing careers offer a great opportunity to maximize your earnings.

 

How to Become a Marketing Professional

While it’s possible to launch a career in marketing without a degree in the field, getting your degree is the best way to ensure that your efforts to get into the industry will be successful.

Why? Because earning your degree in marketing will allow you to develop the skills, knowledge, and experience needed to deliver real value to any organization from day one.

But completing a degree will also help your resume stand out, since listing respected academic credentials will increase the chances that you can catch the eye of hiring managers looking to fill available positions.

Finishing a bachelor’s or master’s program will increase the odds that you’re able to find not just any job, but a great job in the field, and when it comes time to choose a higher education program, CSU Global offers two excellent options.

 

How to Choose Between a Bachelor’s or a Master’s Degree

Many people have trouble deciding between getting a bachelor’s or master’s degree in marketing, but fortunately, there’s a relatively easy way to determine which program will work best for you. 

To make the right choice, we suggest reviewing three things:

  • Your existing education credentials
  • Your experience in the industry
  • Your long-term career aspirations

If you’re brand new to marketing, and your only goal is to land a job in the industry at an entry-level position, or if you don’t already have an undergraduate degree, then you’ll probably want to choose to get a Bachelor’s Degree in Marketing.

If you’ve already got some experience in the field, you already have an undergraduate degree in any subject, or you’re aiming to land a role in management or at the leadership level, then you should think about pursuing a Master’s Degree in Marketi

If you’re having trouble deciding whether a bachelor’s or master’s program will work best for you, please contact a CSU Global Enrollment Counselor by calling 1-800-462-7845, or by emailing enroll [at] csuglobal.edu (). They can review your situation and give you specific advice about which degree would work best for you.

 

Why Should You Get Your Degree Online?

We recommend getting your degree online because online degree programs offer far more flexibility and freedom compared to traditional, on-campus programs.

At CSU Global, our degree programs were designed to be completed entirely online, which makes them an excellent option for anyone looking to earn new educational credentials while maintaining a busy schedule.

In fact, we provide three excellent benefits that make studying with us the most convenient way to earn your degree, including:

  • No set class times or physical locations.
  • Monthly class starts.
  • Accelerated eight-week courses.

If your daily duties already include a lot of work or family responsibilities, and you know that you’ll need a flexible schedule in order to fit in the time required to earn your degree, then you’ll certainly want to think about studying online with us.

 

Why Should You Choose CSU Global?

Our 100% online Bachelor’s Degree in Marketing was designed to provide you with everything you need to launch a successful, lifelong career as a marketing professional.

This program is regionally accredited by the Higher Learning Commission, which ensures that your degree will be respected by hiring managers looking to employ skilled experts in the field.

Our program is also widely recognized as one of the best programs in the industry, as it’s been awarded several excellent rankings, including:

CSU Global itself is also widely regarded as an industry leader in higher education, having recently achieved several important rankings, including:

Finally, we offer affordable tuition rates, and a Tuition Guarantee that promises your low tuition rate won’t increase as long as you remain enrolled with us.

To get additional details about our fully-accredited online Bachelor’s Degree in Marketing, please give us a call at (800) 462-7845, or fill out our Information Request Form.

Ready to get started today? Apply now!