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Degree Specialization in Healthcare Communication

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Develop your communication skills within a healthcare setting, including healthcare provider/patient interactions, communicating among healthcare administrators, and internal communication in a healthcare environment.

Healthcare Communication is an interdisciplinary specialization that focuses on the importance of interpersonal relationships within a healthcare environment and the need to use effective communication techniques to develop health campaigns. This specialization develops students who will be able to work within a healthcare setting, nonprofit organization, public relations firm, and other organizations with a health-centered mission. Graduates have the skills to effectively disseminate health information through electronic, print, and social media platforms.

COURSES IN THIS SPECIALIZATION

This program consists of five lower-division courses, for a total of 15 credit hours.

  • SOC310 Race, Gender, and Ethnic Relations in the U.S.
    Survey of the historical and current issues related to race, gender, and ethnic relations found in practices and policies. Review of judicial, political and economic influences on organizational diversity management.
  • COM303 Professional Communication
    Students will learn public speaking and writing skills for use in the business world. Combining communication theory and skills, students will be able to strategically manage their own communication strategies for success in employment and career building. The course has three components: public speaking, managerial writing, and career growth. Students will master verbal strategies such as elevator pitches; traditional correspondence; electronic and social media writing; and career growth communication, including employment-seeking writing, portfolio building. (This course is also offered through SSA. Credits earned using this option will appear on transcripts with an “S” suffix.)
  • COM310 Interpersonal Communication in the Workplace
    Students analyze their communication choices strategically. Students improve their presentation, writing, and verbal and nonverbal communication skills, honing abilities to use them in the workplace. By learning guidelines for best practices in workplace communications, students strengthen their leadership abilities and increase their personal effectiveness as communicators. (This course is also offered through SSA. Credits earned using this option will appear on transcripts with an “S” suffix.)
  • COM312 Public Relations Techniques
    This course introduces the basic principles associated with writing in a variety of styles and to multiple publics. Students learn how to construct specialized written documents such as backgrounders, biographies, pitch letters, and news releases. Students will also learn the features of effective design and what design options exist. Students will engage in a service project.
  • COM322 Persuasive Campaigns
    In this class, students will learn about current-day work in persuasion and advocacy across health communication, corporate communication, human resources, advertising, public relations, interactive media, and media studies. To understand the relationships between theory, research, and practice, students will develop a campaign proposal that is grounded in both academic and original research. Students work collaboratively to create the proposal, which will be a professional document for a portfolio or can be developed as an applied project in advocacy within a field.
  • COM412 Introduction to Health Communication
    In this course, students will learn about the interdisciplinary area of Health Communication. Students will be able to discuss Healthcare Communication from research-based, practical, and theoretical approaches. Students will analyze the different areas of Healthcare Communication, which include healthcare delivery and promotion. Students will develop messages for healthcare campaigns. Students will discriminate among effective communication practices within a healthcare setting.

* Students will take either COM310 OR SOC310.

CORRESPONDING BACHELOR'S DEGREE PROGRAMS

A specialization in Healthcare Communication pairs well with the following:

Why You Should Consider an Undergraduate Specialization

When you earn your bachelor’s degree through CSU Global, you can customize your degree to meet your professional goals and personal interests. With just five additional, lower-division courses, you can earn a specialization along with your bachelor’s degree. Similar to a minor, or degree concentration, an undergraduate specialization lets you explore a second area of interest. Provide proof that you’re dedicated and invested in the career you want with additional skills in the field.

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