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Becoming a Thought Leader: Live-Tweeting at Conferences

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September 9, 2019

  1. Do your research. Learn everything you can about the conference and its speakers, including:

    • Relevant hashtags.

    • Speakers’ Twitter handles.

    • The conference’s Twitter handle.

    • Influential fellow attendees’ Twitter handles.

    • Number of attendees.

  2. Consider including the following types of content as you live-Tweet: 

    • Personal commentary on speakers’ presentations.

    • Retweeting speakers and other attendees.

    • Posting behind-the-scenes photos

    • Giving your followers a sense of who you’re going to see and what you expect to learn.

    • Information about the speakers and their areas of expertise.

  3. Don’t spam your followers — supply them with useful and relevant information, but don’t overshare. Your Tweets will be perceived as more valuable if they’re not coming in every three minutes. 
  4. If speakers request that attendees do not share their presentations on social media, make sure to respect their wishes.